Founded in 2000, ASH was born from the ingenuity of the French designer Patrick Ithier and the Italian entrepreneur Leonello Calvani, two notable figures in the footwear industry. Ithier's eye for the design and commercial enterprise of Calvani gave birth to ASH. Focused mainly on footwear, ASH combines French flair with Italian design heritage. Its impeccable mastery, combined with innovative creations, have made it a leader and pioneer in the market. Today, ASH has expanded its portfolio to include other categories such as men's clothing, prêt-à-porter, bags and accessories. ASH designs, manufactures and markets all product lines through an extensive network of around 600 stores and 200 single-brand stores. Famous fans of ASH are, among others, Gigi Hadid, Kendall Jenner, Selena Gomez, Madonna, Rihanna, Iggy Azalea, Lady Gaga, Cara Delevingne, Taylor Hill, Ellie Goulding and Victoria Justice.